Engage the media head on
Vuma Corporate Reputation Management`s Media Training Programe has been recommended by the Johannesburg Stock Exchange (JSE) to all its listed companies, as well as those in the listing process.
The Business Development and Relationship Manager of the JSE, Noah Greenhill, states that Media Training is becoming an essential business and communications tool for today's CEOs, as business leaders are required to be better communicators in today's global economy, not just to their employees and shareholders, but also the media.
Vuma Corporate Reputation Management together with leading media training experts has created the South African version of BBC`s 'HardTalk' where business leaders are equipped to enable them to face the media effectively.
Janine Hills, one of the country’s leading reputation management experts and top journalists from Talk Radio 702, etv and Financial Mail, among others, are geared to develop the skills of business professionals who know that the media should be taken seriously. We have perfected media training into a 2-4 hour session that will benefit and grow the businesses of our delegates incalculably, if the skills acquired are used as per training recommendations.
Seasoned business journalist David Williams, Associate Deputy Editor of the Financial Mail and presenter on Face to Face on Summit TV, forms part of Vuma's media training team. His extensive knowledge, understanding and direct access to the media puts David in the right position to impart the necessary skills needed in media interaction and media training.
Media Training has been recommended by the JSE as forming an essential part in the determination of listings for companies. According to the JSE, there is a direct correlation between media training and a successful listing. It recommends that executives undergo media training prior to listing.
It’s time to engage the media from a position of strength.
It’s world-class media training at its best.
It’s what corporates need
Janine Hills , CEO of Vuma Reputation Management, has trained 200 executives, over 40 percent of whom are well respected CEOs of listed companies, all of which are visible in the market today. “The main reason for this is that we integrate the business world into the media world and create a realistic situation. We show executives that this new focus on media can add huge benefits for a company and that communication is no longer a department within a company, but the role of every employee,” says Hills.
Media training summary:
- To build confidence in those attending the training so that they understand and respect the media, giving them the ability to work with the media in a comfortable professional manner.
- To share media experiences.
- To develop strict company guidelines on how to maximise on media opportunities.
- To have fun on a professional level and to walk out as an effective media spokesperson.
- Reputation Management
- Crisis Management
- Risk Management
- Thought Leadership
- TV, Radio, Print, Telephone media training interviews
- To enhance media understanding and media expectations
- Internal and External Communications experts
To expertly manage your reputation, train with media experts – Go Head-On with Vuma Media Training
Click here to find out about our media training partner, Global Access Studios.
Some of the clients we have media trained and their comments:
|The training exceeded my expectations, and I would highly recommend senior leadership to undergo this one.
Reneiloe Semenya, Regional Stakeholder Advisor- Eskom, Northern Region.
Thank you for sharing this with us. We appreciate it. Devi and Janine have helped us a lot. Matsheng Ezekiel Baruti, Customer Service Area Manager - Eskom, Rustenburg Distribution - Northern Region.
|Thank you for the opportunity. I found it hugely empowering and look forward to applying the key learnings in all aspects of life (especially the part about my socks!). Salim Abdul Kader, Director - Organisational Performance & Transformation - PPC Cement.|
My experience was that of a rough diamond being turned into a shining star after training with the Vuma Team - Dr Sybil Seoka, Board Member - PPS Insurance.
To enhance your reputation and make an impact in your business you must call the Vuma Team - Dr Kgosi Letlape, Board Member - PPS Insurance/ Chairman - South African Medical Council (SAMA).
|Vuma's media training programme is well-planned, thorough and efficiently executed. It adds tangible value to clients' communications strategies and sets CEOs, Financial Directors and the like at ease in for them the unfamiliar territory of media relations.
Nicole Katz, Managing Director - Envisage Investor & Corporate Relations.
|I found the full four hours very stimulating as well as insightful. Doing it with other people was also very interesting in that I could compare techniques and gauge the improvement in others compared to my own improvement. Very, very worthwhile and I would strongly recommend that all spokespersons for any company should do this training. Bernie Krone,CEO - Esor|
|It was a very interesting and informative session and four hours well spent. I now believe that it is vital for any executive manager to attend one of the sessions even if they will never talk to the media. Andre Boje, CEO - Wescoal Holdings Limited|
|Thanks to the Vuma Team for their help and input. It was truly a worthwhile morning and a great experience. Sean Wilkins, Group Executive Director - Racec Group|
|I was happy with the media training content, David Williams was quite good and I learnt a lot from the experience. The hospitality was good. William Battershill Steel Industries, CEO & Chairman|
For more information please contact Vuma Corporate Reputation Management Team:
Tel: +27 (0) 87 941 3497
Cell: +27 82 490 0960
Looking forward to hearing from you and adding value to you and your business.